Thursday, April 30, 2009

Melrose Jewelers: Lily Allen Rolls With Rolex and Records With Wiley

British pop sensation Lily Allen does not need British rap star Riley to ask her who has been wearing her Rolex because she is recording with him. The Sunday Mirror reported that Lily Allen wears multiple deluxe versions of the luxury watch, including a $95,000 dollar (Euro 75,000) Rolex Submariner that was given to her by New Look in 2007. Thanks to the success of the clothing line she designed for them, New Look presented Lily Allen with the super duper bling Rolex Oyster Perpetual Submariner in 18k gold and studded with diamonds. 
Single-handedly Lily Allen brought British pop [...] Read More Melrose Jewelers.

- Written by John Lavit

Wednesday, April 29, 2009

Melrose Jewelers: Criminals with A Rolex — From Bernard Madoff to the Common Thief

Running arguably the biggest Ponzi scheme in the history of the world, Bernard Madoff stole over $50 billion dollars from his investors, including Rolex. Supposedly, Rolex lost 1 billion Swiss francs ($900) in the criminal web of high finance fraud, leading directly to the resignation of Rolex Chief Executive Patrick Heiniger. Bernard Madoff loved Rolex watches, and he is not the first or last criminal, both big and small, to translate such a love of luxury into greed larceny. Although Madoff did not steal any Rolex watches directly, his actions severely damaged the company.
In a piece for the London [...] Read More at Melrose Jewelers

Tuesday, April 28, 2009

Melrose Jewelers: Patrick Dempsey Fields His Own Grand-Am Series Team In The Rolex 24

Grey’s Anatomy star Patrick Dempsey is fielding his own Grand-Am series racing team this year in the Rolex 24 at Daytona. Following in the footsteps of the late Paul Newman, Hollywood heartthrob Patrick Dempsey has become an actor turned sports car racer by acquiring the team formally known as Hyper Sport. The Grand-Am team will compete against the finest drivers in the world in the No. 16 under the Dempsey Racing banner.
Although Dempsey attempted to compete in the race last year, he had a frightening mishap exiting pit road during the trials. Dempsey is prepared, however, for the challenges [...] Read More at Melrose Jewelers

Monday, April 27, 2009

Melrose Jewelers: A Culture Of Giving Back: Rolex Philanthropy and the Hans Wilsdorf Foundation

When it comes to giving back in the form of charity and cultural support, philanthropy is an intrinsic part of the Rolex culture and philosophy. Through the Hans Wilsdorf Foundation, a large percentage of the profits of the Rolex go directly to philanthropic causes. Upon the death of his wife in 1944, Wilsdorf established the Hans Wilsdorf Foundation in which he left all of his Rolex shares, making sure that some of the company’s income would go to charity. The company is still owned by a private trust, and shares are not traded on any stock exchange. The foundations [...] Read More at Melrose Jewelers

Friday, April 24, 2009

Melrose Jewelers: Harrison Ford Wears A Rolex — Why Not Indiana Jones?

Arguably, the most successful actor of his generation in terms of the box office, Harrison Ford chooses to wear a Rolex Datejust in his everyday life. In the thriller Frantic, renowned director Roman Polanski has Harrison Ford’s character wear a stainless steel Datejust on a Jubilee Bracelet. If one legendary film character, however, definitely should have worn a Rolex, the adventurer’s watch, it is Ford’s greatest creation, Indiana Jones. In relation to Ford’s mastery of the character, one critic wrote, “Harrison Ford is Indiana Jones. He owns the role like a seasoned Rolex.” Furthermore, like the conquerors of [...] Read More at Melrose Jewelers

Thursday, April 23, 2009

Melrose Jewelers: Did Marilyn Monroe Give President John F. Kennedy A Gold Rolex?

In October of 2005, a gold Rolex Day-Date, commonly known as a Rolex President, sold at the Alexander Auction House in Greenwich, Connecticut for $120,000 dollars, breaking the house record. A stunning watch indeed, it was the historical ambiguity of the watch’s origins that drove up the selling price.
Purportedly, the gold Rolex President was given to John F. Kennedy by the iconic Marilyn Monroe on the evening the actress famously serenaded him, singing a sultry rendition of “Happy Birthday to You” on May 19, 1962, at New York’s Madison Square Garden. Inscribed with the words, “Jack, with love as [...] Read More at Melrose Jewelers

Wednesday, April 22, 2009

Melrose Jewelers: Who Represents the True Spirit of Rolex More Than the Legendary Clint Eastwood?

Legendary actor and director Clint Eastwood truly represents the daring spirit of Rolex. At the age of 78, Clint Eastwood has been receiving accolades and awards for his performance in and direction of the film Gran Torino. Although primarily known as a successful action star, Eastwood has directed more films than Stephen Spielberg and George Lucas combined, and he has won two Academy Awards for directing. Earlier this year The Changeling, directed by Eastwood and starring Angelina Jolie, was released. In his acting career, Eastwood has worn a Rolex watch in several of his films. In Firefox, he wore [...] Read More at Melrose Jewelers

Tuesday, April 21, 2009

Melrose Jewelers: In the Tradition of Hans Wilsdorf, Rolex Supports United States Veterans

Following in the tradition of founder Hans Wilsdorf during World War II, Rolex helps open Fisher House, designed to help United States veterans and their families. Dedicated to the well being of United States service men and women, the Fisher House Foundation offers aid and support to the families of military veterans who require medical care after being wounded while on duty. The Fisher Houses provide a friendly and safe place for military families to stay while visiting their loved ones in a Veterans Administration Hospital. Rolex has made what it describes as: A significant financial pledge” to the [...] Read More at Melrose Jewelers

Monday, April 20, 2009

Melrose Jewelers: The Rolex Tower In Dubai: Architecture As Impressive As A Rolex Watch

In the summer of 2009, the Rolex Tower in Dubai will be completed and the architectural masterpiece will open. Since the cornerstone of the 63-storey Rolex Tower on Sheikh Zayed Road was laid by Patrick Heiniger, the renowned former chief executive officer of Rolex, the building will represent a lasting tribute to Heiniger’s years of inspired leadership. The building has a beautiful glass facade with the standard layered affair of ground floor retail space, offices and then a topping of 23 floors of residential apartments crowned with a few floors of penthouses. The Rolex Tower is designed in response [...] Read More at Melrose Jewelers

Friday, April 17, 2009

Melrose Jewelers: Following Wiley, Skepta Scores A Hit With The Rolex Sweep

Following the international success of Wiley’s Wearing My Rolex, British rapper Skepta scores a major hit with his super sik tune, The Rolex Sweep. Beyond being a great song, The Rolex Sweep has become a dance sensation in clubs as expressed in the lyrics to the hit song: “Doing the Rolex Sweep me and my crew. That’s the lead dance, do it if you want to.” In the Urban Dictionary, it is described as a dance made famous by Wiley and Skepta, and a song that is a direct follow-up to Wearing My Rolex. According to the BBC, The [...] Read More at Melrose Jewelers

Thursday, April 16, 2009

Melrose Jewelers: Indian Golfer Gagan Verma Is Named Top Amateur by Rolex Brand Ambassador Jeev Milkha Singh

Rolex Brand Ambassador Jeev Milkha Singh presented golfer Gagan Verma with the top amateur award at the first-ever Rolex awards ceremony. Jeev Milkha Singh was the first Indian golfer to become a member of the European Tour. India’s top professional, he has been the highest ranked Indian golfer in the world, becoming the first to break into the top 100 in October 2006. As a new Rolex Brand Ambassador Jeev gave away the first series of awards on February 4, 2009 in New Delhi. Jeev represents what Rolex considers the height of excellence and professionalism. Overall, Amateur golf in [...] Read More at Melrose Jewelers

Wednesday, April 15, 2009

Melrose Jewelers: At The Westminster Dog Show, Rolex Is The Crowd Favorite

According to sports columnist T.J. Simers and The Los Angeles Times, the crowd favorite at the prestigious Westminster Dog Show at Madison Square garden in New York City was gigantic Dogue De Bordeaux named Rolex. As Simers eloquently writes, “Today, though, belongs to Rolex, the slobbering Dogue de Bordeaux, who considers roadkill an inviting snack. ‘They have waiting lists for those who would like to come and pick it up,’ says Chelsea Conway, the beast’s owner. ‘I have only heard him bark three times in his life . . . He looks intimidating, and there might be a little [...] Read More at Melrose Jewelers

Tuesday, April 14, 2009

Melrose Jewelers: West Indies Cricket Players Buy Rolex Watches After Victory

Within days of humiliating England in the Stanford Super Series showdown and earning $1 million dollars (about £675,000 pounds) each, three young West Indies players were seen in an Antigua jeweler’s buying Rolex watches for £21,000 apiece. Daren Powell, the West Indies fast bowler, whose 79 wickets were costing him 46 runs each at the start of the first Test against England at Sabina Park, was not hiding his wealth. He swept into his modest cricket club in Kingston in a brand new Chevrolet Avalanche, which probably set him back about £28,000. The players tend to be coy about [...] Read More at Melrose Jewelers

Monday, April 13, 2009

Melrose Jewelers: Stylish English Designer Elizabeth Lau Wears A Rolex

Hip English fashion designer Elizabeth Lau wore only her designs and accoutrements at a recent fashion shoot, the only exception being the Rolex watch on her wrist. When Imogen Fox of The Guardian interviewed her in February of 2009, the young designer revealed a fascinating history behind what the writer described as a “posh watch.” It turns out the watch was given to Elizabeth Lau when she was at art school by an unknown foreign princess. In fact, the princess gave everyone in the class a Rolex watch for Christmas one year, and, as Elizabeth Lau recalled, “Everyone accepted [...] Read More at Melrose Jewelers

Friday, April 10, 2009

Melrose Jewelers: Daniel Craig wears a Rolex to Honor the Legacy of James Bond

Introduced at the Basel Fair in 1956, the Rolex Day Date President watches became one of the flagship models of Rolex. Customers appreciated this watch for its uniqueness in showing both the date and the day on the dial unlike previous models. Today, the day is spelled out in 26 different languages, which greatly increased the overall market for this watch. [...] Read More at Melrose Jewelers

Thursday, April 9, 2009

Melrose Jewelers: Live And Let Rolex: Roger Moore’s Ultimate James Bond Watch

Without question, when most people and even most watch collectors think about James Bond and Rolex watches, they picture Sean Connery in their minds. After all, Sean Connery was the first James Bond; he always wore a Rolex watch, and most fans of the film series consider Connery to be the best 007 ever. Despite this fact, the ultimate and archetypal James Bond Rolex watch in terms of storyline and cool features was worn by Roger Moore in his first outing as James Bond in Live and Let Die. In fact, one character remarks to James about the 5513 [...] Read More at Melrose Jewelers